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Cookbook

Build a scored whitespace target list

Build a scored TAM list for a new segment, diffed against the CRM so it's true whitespace.

Salesintermediate

What this does

  • Builds a candidate company list for the segment matching your ICP
  • Removes accounts already owned, active, or inside the cooldown window
  • Scores what's left 0-100 and buckets it act-now, nurture, long-term
  • Publishes the ranked list and posts the top 20 to Slack

Workflow

  1. Trigger

    New segment, then monthly

    One paragraph naming the segment kicks off the build.

  2. Prompt

    Build the TAM list

    Companies matching the ICP definition, from the web.

  3. Prompt

    Diff against the CRM

    Remove anything owned, active, or in cooldown.

  4. Prompt

    Score the whitespace

    Rank against the ICP; bucket act-now, nurture, long-term.

  5. Result

    Publish the list

    Whitespace view updated, top 20 posted to Slack.

Recommended skills

Reusable skills the recipe pulls in, add them once, every agent can use them.

ICP fit scoringScore companies 0-100 against the stored ICP definition.
CRM diffRemove accounts already owned, in-flight, or inside the cooldown window.
TAM sourcingBuild the candidate list for a segment from public sources.

How to use this recipe

  1. 1Connect HubSpot, Google Sheets, and Slack to the agent
  2. 2Set it to run on the segment kickoff, then monthly after
  3. 3Paste the prompt and answer its first-run questions once — the ICP definition, cooldown window — it remembers them
  4. 4Review the top 20 act-now accounts before they reach the team
Copy the prompt
Install the "Build a scored whitespace target list" recipe from the Eluu cookbook.
1. Fetch https://eluu.ai/cookbook/whitespace-prospecting/skill.md and save it into your skills folder as "whitespace-prospecting".
2. Ask me its first-run questions and store my answers in memory.
3. Offer to schedule the recurring jobs listed in the skill; only create the ones I approve.
4. Then run the skill once end to end so we can review the output together.
eluu.ai/cookbook/whitespace-prospecting.md

Paste it into any agent. It fetches the recipe file and pulls in the skills and prompts on its own, the prompt stays short, the detail lives at the URL.

The best human teams have agentic teams.

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